KRTL Holding Group Inc. (OTC:KRTL) Acquires Majority Stake in Camelot’s Nutrition Corp., Expanding Its Footprint in the U.S. Health and Nutrition Market
- KRTL International
- 11 hours ago
- 4 min read
KRTL Holding Group Inc. (OTC: KRTL), (the “Company,” or “KRTL”) a diversified holding company with interests in biotech, agriculture, and emerging markets, is proud to announce that its wholly owned subsidiary, KRTL International Corp., (“KRTL International”) has acquired a controlling interest in Camelot’s Nutrition Corp. (“Camelot”), a U.S.-based company focused on delivering health and nutrition products through e-commerce, outsourced production, and strategic brand partnerships.
Under the definitive acquisition agreement, KRTL International acquired a 51% equity stake in Camelot, resulting in Camelot becoming a majority-owned subsidiary within KRTL. This partnership allows KRTL to expand its reach into the growing health and nutrition sector, while enabling Camelot to accelerate its go-to-market strategy through digital channels and scalable operations.
As part of the transaction, KRTL Holding Group Inc. issued 250,000 restricted common shares to each of Camelot’s co-founders, Richard Young and Richard Barcia. The agreement provides for up to 2.5 million additional restricted shares in the aggregate issuable upon achievement of specified performance milestones over a five-year period, including revenue benchmarks, product onboarding, and long-term valuation targets.
“Camelot’s strategic fit within our health and nutrition vertical is exceptional,” said Cesar Herrera, CEO of KRTL Holding Group Inc. “They bring operational agility, a ready-to-scale product model, and a clear pathway to delivering trusted wellness solutions through modern, direct-to-consumer channels. Their infrastructure aligns with our vision to lead in digital health innovation, while maintaining a strong foundation in regulatory compliance and scalable growth.”
Camelot will continue day-to-day operations under its existing management team, while coordinating closely with KRTL International on compliance, reporting, and growth initiatives. Its model emphasizes outsourced manufacturing, drop shipping logistics, and digital storefronts to bring health and wellness products to market efficiently and cost-effectively.
Camelot has completed its internal labeling and compliance review processes, and its digital storefront is now live, with proprietary products actively being uploaded as of the date of this announcement. The initial product offerings span multiple health, wellness, and performance categories, with consumer-facing messaging focused on general wellness support and fitness-oriented applications. These offerings address a range of use cases, including balance support, neuromuscular engagement, and rehabilitation-focused training. Camelot’s operating model emphasizes lean execution through outsourced manufacturing and fulfillment, combined with science-informed product development, aligning closely with KRTL’s broader health and wellness strategy.
“Joining the KRTL family marks an exciting step forward for Camelot’s Nutrition,” said Richard Young, co-founder of Camelot. “Our shared values around health, innovation, and accessibility make this partnership a natural fit. To celebrate this milestone, we’re offering an exclusive 10% discount to the KRTL community on all Camelot products with the code KRTL10 at checkout.”
About KRTL Holding Group Inc.
KRTL Holding Group Inc. (OTC:KRTL) operates through its subsidiaries KRTL Biotech, Inc. and KRTL International Corp. The Company leverages strategic synergies across biotech, technology, and emerging markets to drive growth and deliver shareholder value.
About KRTL International Corp.
KRTL International Corp., a wholly owned subsidiary of KRTL Holding Group Inc., serves as the Company’s operational and international expansion arm. Focused on strategic ventures across health, wellness, agriculture, and digital trade, KRTL International provides compliance infrastructure, market-entry solutions, and cross-border business development support.
About Camelot’s Nutrition Corp.
Camelot’s Nutrition Corp. is a private nutraceutical company committed to delivering science-backed wellness products through lean, digital-first operations. Camelot combines outsourced manufacturing, drop shipping logistics, and e-commerce platforms to bring international formulations and functional supplements to U.S. consumers.
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